by Blase | Aug 9, 2024 | Every Door Direct Mail, Fundraising, Marketing, Nonprofit, Saturation Rate, USPS Rules & Regs
When you need to reach a broad audience with a newsletter, fundraising appeal or other mailing, bulk mail can be a cost-effective method to deliver your brand message, appeal or offer. Our experience demonstrates that if you take time to plan your mailing, you can...
by Blase | Apr 30, 2024 | Direct Mail, Every Door Direct Mail, USPS Rate Increase, USPS Rules & Regs
New rates effective July 14, 2024 It’s been 6 months since the USPS raised postage rates on January 21, 2024, and they are back with another postage increase. Last year, postage rates were increased twice by the USPS, and we’re on track to experience another round of...
by Blase | Nov 6, 2023 | Direct Mail, USPS Rules & Regs
Losing sight of the US Postal Service’s holiday closures is the easiest way to delay your bulk mail campaigns. This post will help you keep track of when the USPS is closed in 2024. Most businesses are open during several of the federally-observed holidays, so it can...
by Blase | Mar 9, 2021 | Direct Mail, USPS Rules & Regs
First-class postage is used way too frequently when sending bulk mail, and the cost of first-class postage is substantially more than presort standard (aka marketing mail). If you are guilty of using first-class postage on bulk mailings then this article is for you....
by Blase | Feb 25, 2021 | Direct Mail, Every Door Direct Mail, Marketing, Nonprofit, Saturation Rate, USPS Rules & Regs
One of the most common questions that I received is “What’s the fewest number of pieces that I can mail and still qualify for the bulk mail discount?” It’s probably fewer pieces than you think, but the answer to this question is “It...
by Blase | Feb 23, 2021 | Direct Mail, Nonprofit, USPS Rules & Regs
Shhh… I’m going to let you in on a little secret about saving money on bulk mail postage in the US. Don’t share this with your friends unless you REALLY like them. One of the most common requests that I get from my customers, is the request to use...
