Tips to Take Advantage of Bulk Mail
by Naples Print Source | Aug 9, 2024 | Every Door Direct Mail, Fundraising, Marketing, Nonprofit, Saturation Rate, USPS Rules & Regs: When you need to reach a broad audience with a newsletter, fundraising appeal or other mailing, bulk mail can be a cost-effective method to deliver your brand message, appeal or offer. Our experience […]
Demand Attention With Spot Varnish
by Naples Print Source | Jun 27, 2024 | Marketing, Nonprofit, Printing Techniques: Spot varnish is one of the most difficult printing processes to explain without showing examples. As we like to do in our articles, examples are provided below to demonstrate the value and advantages of the technique. The spot varnish process literally involves […]
Three Tips to Simplify Your Next Printing Project
by Naples Print Source | Apr 15, 2024 | Direct Mail, Fundraising, Marketing, Nonprofit, Printing Techniques: hen you get ready to design your next printing project, there are three things to consider to make the process easier. Easier generally means less expensive. It also means it likely will take much less time to produce. Who […]
Getting the Most Out of Your Gala Invitation Package
by Naples Print Source | Feb 6, 2024 | Direct Mail, Fundraising, Nonprofit, Printing Techniques: With the majority of nonprofit gala invitations, there is a significant amount of content that must to be artfully communicated in a relatively small area. The challenge is to do this without overwhelming the recipients, your invitees. In addition to […]
Bookbinding Made Simple
by Naples Print Source | September 17, 2023 | Marketing, Printing Techniques: Whether you are creating a membership directory, an event program or a book of your favorite poems or photographs, you have several options for binding the pages. The role of bookbinding is both for decoration and for protection. The binding not only connects […]
Bringing Your Creative Concepts to Life Through Unique Design Solutions
by Naples Print Source | Mar 20, 2023 | Direct Mail, Fundraising, Nonprofit, Printing Techniques: As you reflect on the gala and fundraising event invitations you opened these past few months, were there a couple that stood out in your mind? Did you look at the package and think, “I wonder what inspired the planners […]
Solving Your Invitation Package Puzzle
by Naples Print Source | Jan 30, 2023 | Direct Mail, Fundraising, Nonprofit, Printing Techniques: As we are deep into the gala and fundraising event “season,” have you recently opened an event invitation and experienced the frustration of having the pieces fall out into a pile? You now need to sort through and organize all […]
Nonprofit Event Marketing Heroes
by Naples Print Source | March 5, 2022 | Direct Mail, Fundraising, Nonprofit: There’s ordinary mail, and then there’s mail that makes you stop in your tracks. Chances are you’ve saved a thank-you card or wedding invitation you just couldn’t bear to toss in the recycling. Nonprofit event marketing in particular depends on that kind […]
The Right Paper for the Right Project
by Naples Print Source | Oct 5, 2021 | Direct Mail, E-mail Marketing, Marketing, Nonprofit: Even in a rapidly changing digital age, some things just look (and communicate) better on paper. And because it can be the first touchpoint between your brand and potential customers or donors, it’s crucial to choose the right paper for […]
For Nonprofit Direct Mail Campaigns, ‘Tis the Season
by Naples Print Source | Sep 5, 2021 | Direct Mail, Marketing, Nonprofit: With close to one-third of all giving occurring in December, the end of the year is a crucial time for nonprofits to use direct mail as a final appeal for donations, Even though it’s still summer, start early with planning how you’re going to reach […]