by Blase | Jan 30, 2023 | Direct Mail, Fundraising, Nonprofit, Printing Techniques
As we are deep into the gala and fundraising event “season,” have you recently opened an event invitation and experienced the frustration of having the pieces fall out into a pile? You now need to sort through and organize all the pieces including the actual...
by Blase | Jul 5, 2022 | Direct Mail, Marketing, Printing Techniques
If you’re trying to connect with a prospect or make an existing customer feel like a VIP, the best way to stand out is to incorporate a unique twist. Business cards, presentation folders, book covers, invitations, and direct mail campaigns are part of every...
by Blase | Jun 9, 2022 | Direct Mail, E-mail Marketing, Marketing
Attracting new customers is a huge part of growing your business. It also takes up an equally huge chunk of your marketing resources and budget. But there’s another big component to growth that sometimes gets overlooked: your existing customer base. Marketing to...
by Blase | Mar 5, 2022 | Direct Mail, Marketing, Nonprofit
There’s ordinary mail, and then there’s mail that makes you stop in your tracks. Chances are you’ve saved a thank-you card or wedding invitation you just couldn’t bear to toss in the recycling. Nonprofit event marketing in particular depends on...
by Blase | Feb 13, 2022 | Direct Mail, E-mail Marketing, Every Door Direct Mail, Mailing Lists, Marketing
“It’s the little things that mean so much.” “I love it, and it was so thoughtful.” “Very impressive and appreciated!” In the hospitality industry, comments like these mean everything, but they don’t come without a...
by Blase | Jan 9, 2022 | Direct Mail, Marketing, Printing Techniques
Think of what you saw the last time you checked your inbox–the emails that come to mind probably contained animations, interactive designs, very personalized information, and links that lead to instant gratification. It can be difficult to imagine how your print...
