Blog
We’ve Moved!
Dear Friends, We hope this letter finds you safe and well. Hurricane Ian has caused so much devastation in Southwest Florida. Unfortunately, our shop was one of its many casualties. We had 12-18" of storm surge, and lost some of our printing equipment, furniture,...
Hurricane Ian Update, We Are OPEN
Like many families & businesses in Southwest Florida, Hurricane Ian dealt us a mighty blow. We did have flooding in our business, but with the support of many in the community, we have been able to re-open at 2 temporary locations with printing equipment at both....
Spotlight on Raised Spot Varnish
Raised spot varnish is a clear varnish that can be applied to your printing project in specific areas. After the varnish is applied during the printing process, it's cured using a UV light. This option adds not only adds a shine when it catches the light but also a...
A Glamorous Gala Requires a Special Touch
"A masquerade ball is all about the little details. The masks alone are incredibly intricate. Every touch has to be special, and we were so excited to partner with the Playhouse to create these unique invitations for their fundraising gala." Blase Ciabaton, Naples...
Focus on Foil Printing
If you're trying to connect with a prospect or make an existing customer feel like a VIP, the best way to stand out is to incorporate a unique twist. Business cards, presentation folders, book covers, invitations, and direct mail campaigns are part of every company's...
Marketing to Existing Customers
Attracting new customers is a huge part of growing your business. It also takes up an equally huge chunk of your marketing resources and budget. But there's another big component to growth that sometimes gets overlooked: your existing customer base. Marketing to...
Your Business Card Design Can Speak Volumes
Sure, digital contact cards are easy to share, but business cards are an old-school tool that still makes the grade. With 72% of people admitting to judging a business based on their business card design, it's worth taking a second look at the first impression you're...
Myth Busting: Sustainable Printing Options
We've all been encouraged to go paperless, receiving financial statements, daily news, and even wedding invitations online instead of in person. But how much of the "go green" trend is based on fact, and how much is a myth? Just what are your sustainable printing...
Nonprofit Event Marketing Heroes
There's ordinary mail, and then there's mail that makes you stop in your tracks. Chances are you've saved a thank-you card or wedding invitation you just couldn't bear to toss in the recycling. Nonprofit event marketing in particular depends on that kind of emotional...
Make it Meaningful: The Club at Olde Cypress and Membership Marketing Examples
"It's the little things that mean so much." "I love it, and it was so thoughtful." "Very impressive and appreciated!" In the hospitality industry, comments like these mean everything, but they don't come without a sincere desire to go above and beyond for your...
Recommended Nonprofit Links
Agents of Good
Ignited Fundraising
Network For Good
Pamela Grow’s Nonprofit Blog
Queer Ideas Fundraising Blog