by Blase | Mar 5, 2022 | Direct Mail, Marketing, Nonprofit
There’s ordinary mail, and then there’s mail that makes you stop in your tracks. Chances are you’ve saved a thank-you card or wedding invitation you just couldn’t bear to toss in the recycling. Nonprofit event marketing in particular depends on...
by Blase | Feb 13, 2022 | Direct Mail, E-mail Marketing, Every Door Direct Mail, Mailing Lists, Marketing
“It’s the little things that mean so much.” “I love it, and it was so thoughtful.” “Very impressive and appreciated!” In the hospitality industry, comments like these mean everything, but they don’t come without a...
by Blase | Jan 9, 2022 | Direct Mail, Marketing, Printing Techniques
Think of what you saw the last time you checked your inbox–the emails that come to mind probably contained animations, interactive designs, very personalized information, and links that lead to instant gratification. It can be difficult to imagine how your print...
by Blase | Dec 13, 2021 | Direct Mail, Marketing, QR Codes
A new year is right around the corner. Whether you’ve locked in your budget and kicked off Q1 projects or still have decisions to make, read these direct mail trends for 2022 to get the most from your marketing dollars. Cost will be a more significant factor...
by Blase | Nov 8, 2021 | Direct Mail, Every Door Direct Mail, Marketing, Real Estate
Direct mail marketing is one of the most tried and true tactics real estate agents use to generate leads and find buyers. While it’s certainly not the only industry to rely on direct mail, real estate is one of the few that only need a small percentage of...
by Blase | Oct 5, 2021 | Direct Mail, E-mail Marketing, Marketing, Nonprofit
Even in a rapidly changing digital age, some things just look (and communicate) better on paper. And because it can be the first touchpoint between your brand and potential customers or donors, it’s crucial to choose the right paper for your project. Consider...