by Blase | Feb 18, 2021 | Direct Mail, Marketing, Nonprofit, USPS Rules & Regs
If you send folded marketing mail that’s not in an envelope, you need to get up to speed on USPS tabbing regulations. Although these tabbing rules were originally introduced in January of 2013, they are still in effect today. These USPS rules will require you to...
by Blase | Feb 16, 2021 | Direct Mail, Nonprofit, USPS Rules & Regs
Anyone looking to increase response rates for a solicitation, or R.S.V.P. should consider investing in a Business Reply Permit. Simply stated, a business reply mailer allows someone to respond to an offer without having to affix a stamp or spend any money on postage....
by Blase | Feb 11, 2021 | Nonprofit, USPS Rules & Regs
Are you a 501C3 nonprofit organization or charity trying to raise money? If so and you do not already mail at the deeply discounted nonprofit rate, then you need to read this. By filling out a simple form at the US Post Office and providing a few key documents, you...
by Blase | Jan 26, 2021 | Direct Mail, Every Door Direct Mail, Mailing Lists, Marketing, Saturation Rate, USPS Rules & Regs
Every Door Direct Mail is the least expensive way to send bulk mail. Postage is just 22.3 cents apiece. While our earlier post, What is Every Door Direct Mail? , gives you the basics, this post will explore when you should & shouldn’t use EDDM. ...
by Blase | Jan 19, 2021 | Direct Mail, Every Door Direct Mail, Marketing, Saturation Rate, USPS Rules & Regs
Bulk mail without a mailing permit? Yes, it’s now possible. Postage as low as 22.3 apiece? Yes, that’s how the Every Door Direct Mail program from the USPS works. Every Door Direct Mail (EDDM) is perfect for local businesses, marketing professionals or...
